Yeo’s Brings You a Flavourful Ramadan! – 7th Sep 2009

It goes without saying that we all deserve a treat once in a while. Picture this. Chatters of loved ones streaming your living room one warm evening as you excitedly plan for the upcoming festivities. You park yourself cozily in your sofa sipping an icy cold glass of your favorite soya milk, engaging in the conversation and loving every minute of it. Could it get any better? Absolutely! This Ramadan, Yeo Hiap Seng (Malaysia) Sdn. Bhd. (Yeo’s) delights loyal customers with two new refreshing and tantalizing flavours for their enjoyment – Yeo’s Soya Bean with Corn and Yeo’s Soya Bean with Rose.

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Mr. Owen Ow, the Managing Director and Chief Executive Officer of Yeo’s, said, “We wanted to do something truly special for our loyal customers this Ramadan and for the upcoming festivities. For those who truly love their Yeo’s soy milk as a ‘sustenance’ drink during busy moments especially so during the festive period or as a must-have beverage irrespective of any day or time to keep hunger pangs at bay, now have the option of indulging in two tasty choices of either the Yeo’s Soya Bean with Corn or the Yeo’s Soya Bean with Rose.”

Owen added, “We chose corn as a flavour in the Yeo’s Soya Bean with Corn because corn is loved by most Malaysians and, definitely a sought after snack at pasar malams! Mention corn and the first thing that comes to mind is the delicious aroma of roasted or steamed corn with melting butter. Similarly, we chose rose as a flavour in the Yeo’s Soya Bean with Rose as this flavour is a popular addition in many of Malaysia’s traditional beverages and is the favourite drink at many Buka Puasa’s, weddings and a host of memorable events. With the addition of these two popular flavours in the Yeo’s soy milk, our loyal customers can reminisce as they enjoy their Yeo’s Soya Bean with Corn and Yeo’s Soya Bean with Rose!”

In line with the “Yeo’s Stay Healthy, Yeo’s the Natural Choice” on-going campaign that churns “Better for You” products, the Yeo’s Soya Bean Corn and Yeo’s Soya Bean Rose is low in fat, cholesterol free, lactose-free and without any added preservatives. The Yeo’s Soya Bean Corn and Yeo’s Soya Bean Rose is made from Canadian 100% premium non-GMO soya beans that is known internationally for its stable quality and higher consistency in shape and size for a better grind and protein content. Yeo’s soya beans from Canada have excellent standards in the manufacturing process and delivers exceptional quality and taste.

Wholesome with immense nutritional and health benefits with a high protein food source, drinking soya milk regularly is known to lower blood cholesterol through emulsifying fats and this subsequently reduces the risk of heart complications. Soya beans are also a good source of iron, calcium, phosphorus, dietary fiber, vitamin B1, B2, B6, E and folic acid. Some even consider drinking soya as brain food as it prevents mental fatigue due to its high lecithin content!

So what more can you ask for to stay healthy and robust this festive season! Indulge your family with the all new Yeo’s Soya Bean Corn and Yeo’s Soya Bean Rose. Enjoy!

Yeo’s Soya Bean Corn and Yeo’s Soya Bean Rose are available now at all leading retail outlets, hypermarkets and supermarkets in 300ml cans, 250 ml and 1 liter tetra brik packs. 

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